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Retail
Sales
l
Consumer Spending
With an estimated 4.5 million people visiting the
Emerald Coast annually Okaloosa enjoys its stable year-round
consumer activity.
Okaloosa County sells itself!
Although
tourism peaks
in the spring and summer, vacationers and part-time residents
enjoy the mild
fall and winter months. Add this population influx to
the local population of 180,000 and that equates to a stable
year-round retail environment.
Every dollar spent in Okaloosa County from
tourism goes through our local economy 1.8 times or more!
Okaloosa County has three main-street areas offering quaint downtown atmospheres for
shopping, dining and family entertainment.
Many shopping centers, malls
and boutiques provide
what you are looking for!
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If shopping is your bag, the Up-Town
Station located in central Fort Walton Beach offers all
you need for an easy day of shopping and casual dining.
The central park area provides safe and entertaining
activities.

The Santa Rosa Mall in
the City of Fort Walton Beach provides
indoor, convenient and up-to-date one-stop shopping where
you'll find an arcade of fun for all ages.
Destin is becoming the
South's most popular shopping destination!
The Destin Commons provides its own
downtown atmosphere full of shopping with big name anchor stores and Florida-style dining.
A children's play area provides relaxation for the whole
family.
The Silver Sands Factory Outlet
is the largest designer outlet mall in the nation with over
100 designer names.
|
Total Taxable
Retail Sales |
|
2003 $ |
2004 $ |
|
1st Qrtr |
$598.5 M |
1st Qrtr |
$682.6 M |
|
2nd Qrtr |
792.7 |
2nd Qrtr |
878.3 |
|
3rd Qrtr |
797.0 |
3rd Qrtr |
834.9 |
|
4th Qrtr |
667.6 |
4th Qrtr |
806.9 |
|
Total |
$2,855.8
Million |
Total |
$3,202.7
Million |
|
2005 $ |
2006 $ |
|
1st Qrtr |
$831.4 M |
1st Qrtr |
$819.0 M |
|
2nd Qrtr |
1008.5 |
2nd Qrtr |
998.6 |
|
3rd Qrtr |
903.0 |
3rd Qrtr |
930.8 |
|
4th Qrtr |
855.5 |
4th Qrtr |
805.8 |
|
Total |
$3,598.4 Million |
Total |
$3,553.9
Million |
|
2007 $ |
2008 $ |
|
1st Qrtr |
$788.0 M |
1st Qrtr |
705.1 M |
|
2nd Qrtr |
948.5 |
2nd Qrtr |
875.1 |
|
3rd Qrtr |
905.5 |
3rd Qrtr |
824.5 |
|
4th Qrtr |
741.3 |
4th Qrtr |
651.8 |
|
Total |
$3,383.3 Million |
Total |
$3,056.5
Million |
|
Source:
UWF Haas Center |
|
|
Dining is supreme!
Okaloosa
County offers
exquisite year-round fresh seafood and an outstanding cultural diversity in a vast number of
restaurants. Everything from local to
international cuisine, and beach-casual to five-star dining experiences can be
enjoyed.
|
2008 Consumer Spending |
|
Municipality |
Apparel & Services |
Entertainment/
Recreation |
Restaurant |
Retail Goods |
|
Cinco
Bayou |
$624,286 |
$1,056,857 |
$974,783 |
$7,472,265 |
|
Crestview |
$11,971,411 |
$19,794,260 |
$18,244,464 |
$139,906,576 |
|
Destin |
$21,639,359 |
$35,625,454 |
$32,576,789 |
$251,612,497 |
|
Ft.
Walton Beach |
$17,007,521 |
$27,580,748 |
$26,024,197 |
$195,827,261 |
|
Laurel
Hill |
$262,638 |
$513,140 |
$425,134 |
$3,753,620 |
|
Mary
Esther |
$3,682,344 |
$6,217,497 |
$5,739,422 |
$43,866,819 |
|
Niceville |
$11,392,479 |
$19,058,977 |
$17,433,795 |
$134,470,069 |
|
Shalimar |
$755,660 |
$1,294,309 |
$1,157,616 |
$9,106,092 |
|
Valparaiso |
$3,699,767 |
$5,989,901 |
$5,651,375 |
$42,719,851 |
|
Source:
ESRI HH=House Hold |
A
listing of Okaloosa County businesses
may be
viewed on the EDC
membership page.
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Consumer Spending
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